Spring Summer 2015 – The Way – Behind The Scenes

28-01-2016

MANUKA SS15 COLLECTION – ‘The Way’

Inspired by Buddhism, mindfulness and the delicate art of Mendhi.

“My religion is simple. My religion is kindness” (Dalai Lama)

This summer’s enchanting collection by Manuka’s Founder Leonie Ellyatt & Creative Director Sarah Mac was inspired by the gentle ‘Way of the Buddha’, the practise of mindfulness, and the beautiful ornate designs of Mendhi, the art of painting the body with Henna.

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Kindness to all living creatures is a key teaching of Buddhism Leonie & Sarah explain, and this is reflected in the collection’s use of the beautiful Mendhi inspired heart graphic over the left side of the chest.

Don’t forget to hug yogi style!
Leonie & Sarah point out that the reason for the positioning of the heart graphic is to remind us that when we hug, most of us direct our bodies to the left, right cheek to right cheek, and right side of the body to right side of the body. So next time you go for a hug, direct your body to the right, left cheek to theirs, and heart to heart, yogi style.

Being mindful helps you get in touch with your senses
And of course to be mindful also means to be back in touch with your senses, so you can see, hear, touch, smell and taste things as if for the first time, and this spiritual practice is reflected in Manuka’s innovative seamless technology and tactile soft and luxurious fabrics.

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Delhi, the city of lights and the perfect backdrop for our photo shoot
This season Manuka flew to the City of Lights, humbled by the nearby presence of the Dalai Lama, the spiritual leader of Tibettan Buddhism.

We experienced so much kindness on this trip
Right from the start we met a magical couple on the plane who were embarking on climbing Everest together on a spiritual journey of togetherness and being present.

And then travelling to the Old Town, with all those smells of spices, incense and flowers surrounding us. The sound of multiple car horns beeping continuously, we had a Tuk Tuk, Mendhi, and a Prayer; we knew we were on the right path, going in the right direction.

Captivated by this ancient place. Its simplicity, its authenticity, its humanity
The perfect canvas for our new SS15 Campaign, juxtaposed with our seamless solar and bright goji berry hues, soft salt and pepper greys and refreshing whites, against the mesmerising backdrop of city of lights.

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